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JUST IN: Peak Milk Apologises To Christians Over ‘Offensive’ Easter Advert
Published
2 years agoon
By
Editor
The management of FrieslandCampina WAMCO Nigeria Plc, manufacturers of Peak Milk, has apologised to the Christian Association of Nigeria for using the crucifixion of Jesus Christ as a metaphor to promote their product on Good Friday, saying the social media’ advertisement has been withdrawn.
While acknowledging the sensitivity of the social media post “considering the sobriety of the season,” the organisation said it was neither intended to make light of the significance of the season nor to inordinately exploit the unmatched sacrifice of Jesus Christ.”
The Executive Director of FrieslandCampina WAMCO Nigeria Plc (Corporate Affairs), Ore Famurewa, expressed remorse in a letter to the President of CAN, Archbishop Daniel Okoh dated April 10 2023, titled, “Apology for the Good Friday social media post by the Peak Brand”, obtained by the PUNCH on Tuesday morning (4:24 am).
“We hereby restate our commitment to our unwavering mission of nurturing Nigeria while maintaining the respect of all religious laws, tenets and guidelines.
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“Once again, please accept our deepest apology and pledge to prevent a reoccurrence of such in the future. Do accept the assurances of my esteemed regards”, Famurewa said.
In a statement made available to The PUNCH by its General Secretary, Joseph Daramola, CAN described the advertisement as “insensitive, offensive, and totally unacceptable.”
While warning all companies and organisations to be mindful of the religious and cultural sensitivities of their customers when promoting their products, CAN said it was considering serious sanctions on the firm, including a boycott of their products by Christians.
The organisation said it would not tolerate any attempt to trivialize or disrespect our faith.
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Since the advertisement, there had been a public outcry among Christendom which described it as “blasphemous.”
Daramola said the advertisement was not only disrespectful to the Christian faith but also an affront to the millions of Christians in Nigeria and beyond.
He had said, “Good Friday is a solemn day for Christians all over the world, a day we commemorate the death of our Lord and Saviour Jesus Christ, who was crucified on the cross for our sins. It is not a day to be used for crass commercial purposes.
“FrieslandCampina WAMCO Nigeria PLC’s action is not only disrespectful to the Christian faith but also an affront to the millions of Christians in Nigeria and beyond. We are deeply disappointed that a company of such repute would stoop so low to exploit the religious sentiments of its customers for profit.
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“We are considering sanctions against FrieslandCampina WAMCO Nigeria PLC, including a boycott of their products by our members and all well-meaning Nigerians who share our concerns. We call on the company to issue an unreserved apology to the Christian community and withdraw the offensive advert immediately.
“We recall a similar incident in the past when Sterling Bank Plc used crucifixion imagery to promote their product. We condemned it then, and we condemn it now.
“We, therefore, urge all companies and organisations to be mindful of the religious and cultural sensitivities of their customers when promoting their products. We will not tolerate any attempt to trivialise or disrespect our faith. Be warned!”
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Okpebholo Announces ‘Massive’ Youth Recruitment Into Edo Civil Service
Published
3 hours agoon
August 13, 2025By
Editor
Governor Monday Okpebholo of Edo State has announced plans to recruit youths into the state civil service.
Speaking at the All Progressives Congress campaign rally in Irrua, Esan Central Local Government Area, ahead of the August 16, 2025, Edo Central Senatorial by-election, the governor said it’s part of his administration’s effort to combat unemployment and accelerate Edo’s development.
He expressed his passion for his people and an unwavering commitment to building a better future.
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Unveiling his new civil service recruitment plan, the governor disclosed that he had instructed the Secretary to the State Government, Musa Ikhilor, to begin the process without delay.
“We are going to massively employ our young people,” he affirmed. “Creating opportunities for our youths is the greatest investment we can make for the future of Edo.”
News
Edo Govt To Open Up Riverine Communities For Development — Deputy Gov
Published
3 hours agoon
August 13, 2025By
Editor
The deputy governor of Edo state, Hon Dennis Idahosa, has said that the Monday Okpebholo-led administration will open up riverine communities in the state for sustainable development.
According to a statement signed by his Chief Press Secretary, Friday Aghedo, Idahosa stated this at Inikorogha in Ovia South West Local Government Area of the state during the All Progressives Congress (APC) campaign rally for Saturday’s Ovia Federal Constituency by-election.
He told the gathering that the new administration led by Okpebholo is keen to see development across the nook and cranny of the state.
He said all that was needed from the people was support and for them to be patient with the nine month old government that hit the ground running immediately after inauguration.
READ ALSO: By-Election: APC Correcting PDP 8 Years Of Underdevelopment In Edo, Days Idahosa
Idahosa described the Inikorogha community as a peace loving people that had always supported him politically and otherwise.
The deputy, who was adorned by the community in their traditional regalia said, “I have always seen myself as one of your own even before your acceptance of me with this traditional attire.”
“All I need from you is massive votes in support for the APC candidate and our governor on Saturday,” he appealed.
He assured the community that the APC candidate is going to continue with the good work he put up as the representative before his election as deputy governor.
READ ALSO: By-Election: APC Round Off Campaign In Ovia North East LGA, Optimistic Of Victory
“Our candidate, Omosede Igbinedion, is not a neophyte in the business of lawmaking. The party chose her because we are sure of her capacity to deliver.”
While addressing the people, the APC candidate promised to synergise with the deputy governor to bring laudable projects to Ovia federal constituency.
Simirlarly, a chieftain of the party in the community, Ambassador Okubo Robert promised delivery of 100 percent votes for the party.
He noted that the Inikorogha community had always supported the APC in every elections, adding that Saturday’s bye-election will not be any different.
News
How Terrorist Leader, Abubakar Abba, Was arrested – Niger Govt
Published
5 hours agoon
August 13, 2025By
Editor
The Niger State Government has revealed how terrorist leader, Abubakar Abba, was arrested by the Department of State Service in the state.
Abba was the leader of the Mahmuda terror groups, which pitched its tent and operated in Niger and Kwara states.
He was captured in Wawa, the Borgu Local Government Area of Niger State.
Governor Mohammed Bago’s Chief Press Secretary, Bologi Ibrahim, on Wednesday announced Abba’s arrest in a statement in which he said the terror kingpin had been moved to the nation’s capital, Abuja, for further investigation.
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“Yes, it is true. I can confirm that the leader of Mahmuda, which is one of the most dangerous terror groups in West Africa, Abubakar Abba, has been arrested by the DSS.
“He was apprehended alive through an intelligence-led operation by the DSS.
“This is a huge victory for us as a people and as a government, and President Tinubu deserves commendation for this cheering news.
“Abba’s arrest demonstrates the commitment of President Bola Ahmed Tinubu to truly ending insecurity and promoting the well-being of Nigerians,” Ibrahim said.
Mahmuda, an offshoot of the deadly Boko Haram terror group, was also believed to have ties with the Islamic State and was responsible for a series of attacks across Kwara and Niger states.
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The terror group had reportedly launched two attacks in one day in Kwara state on June 3—first killing three villagers in the morning and then four more in the evening, and leaving the community in mourning.
Mahmuda’s foot soldiers, usually clad in camouflage and often riding on motorcycles, continued their rampage, with at least three villagers killed in a fresh assault.
This indicated the group’s sustained threat.
A recent large-scale attack in Kwara reportedly resulted in the killing of seven residents, while several others were abducted.
The terror group had also reportedly struck numerous villages near Kainji Lake National Park while a market in Kwara was also attacked, killing four Fulani men, a local guard, and a 19-year-old bystander.
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Another attack killed 15 vigilantes in Kemanji village.
The Mahmuda terror group reportedly established bases in forested areas linking Niger, Nasarawa, Kwara, and Kogi states.
It carried out activities including illegal mining, forced labour and extortion of herders and farmers.
Meanwhile, the Niger State governor has applauded the DSS operation as a strong demonstration of President Bola Tinubu’s commitment to the safety and welfare of Nigerians.
- Okpebholo Announces ‘Massive’ Youth Recruitment Into Edo Civil Service
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