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Top 10 World’s Richest YouTubers In 2024

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In the dynamic landscape of online content creation, YouTube continues to serve as a platform for individuals to showcase their talents, entertain audiences, and build lucrative careers.

There are a number of YouTube users also known as YouTubers who have made a name for themselves while sharing engaging and immersive content on the platform that generates millions of views consistently.

Here is a list of the richest YouTubers, per Favoree, in the digital entertainment industry in 2024:

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1. Jeffree Star – Estimated Net Worth $200M

Known for his makeup tutorials, beauty product reviews, and cosmetics line, Jeffree Star has transformed YouTube fame into a thriving business empire.

His loyal fan base and diverse revenue streams, including his cosmetics brand, Jeffree Star Cosmetics, have earned him substantial income. This business venture developed into one of the biggest hit in the beauty industry.

Jeffree Star has also invested in the cannabis industry, real estate and merchandising.

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2. MrBeast – Estimated Net Worth $120M

With a massive subscriber base and a reputation for extravagant stunts and philanthropy, MrBeast tops the list as the second highest-paid YouTuber. His videos often feature jaw-dropping challenges, giveaways, and impressive acts of generosity.

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Sponsors and brand partnerships have played a significant role in his success, allowing him to channel resources into charitable endeavors which further cemented his position as a YouTube icon.

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The evolution of MrBeast – Rise to fame

In July 2023, MrBeast shared with his Twitter followers that a recent video, produced at an estimated cost of $3 million, earned him $167,000 in advertisement revenue within just a few days.

As for diversification, the 25-year-old has branched out from video-making and now has his own fast-food chain, MrBeast Burger. Even if the company is now suing him for $100 million.

3. Like Nastya – Estimated Net Worth $104M

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Nastya, a young Russian YouTuber, has risen to prominence with her family-friendly content, including toy reviews, vlogs, and educational videos. Through strategic brand partnerships and merchandise sales, Nastya has become one of the wealthiest content creators on YouTube, captivating audiences of all ages.

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4. Ryan’s World – Estimated Net Worth $100M

Since his meteoric rise to fame, Ryan Kaji has maintained his status as one of the wealthiest YouTubers. With his engaging toy unboxing videos, educational content, and merchandise empire, Ryan continues to captivate young audiences worldwide, solidifying his position at the forefront of YouTube success.

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5. Jake Paul – Estimated Net Worth $60M

Jake Paul has become an online powerhouse, but his path to fame isn’t for everyone. He rose to stardom with sometimes shocking content on Vine, a now-closed platform. This approach, while creating a huge following, also made him one of the least popular YouTubers according to user reviews.

Paul hasn’t let the criticism slow him down. He’s turned his online fame into a money-making machine.

High-profile boxing matches, like the one against Nate Diaz that reportedly earned him $2 million, are just one piece of the puzzle. Music and sponsorships add to his financial success.

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6. Dude Perfect – Estimated Net Worth $50M

The sports entertainment group Dude Perfect continues to soar to new heights in 2024. With their captivating trick shots, humorous skits, and collaborative endeavors, the members of Dude Perfect have cultivated a massive following and lucrative business opportunities, securing their place among the richest YouTubers of the year.

READ ALSO: Meet 1st Nigerian-born Elected Into Manotiba Parliament

7. PewDiePie – Estimated Net Worth $40M

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Despite facing competition and controversy over the years, PewDiePie remains a dominant force in the YouTube landscape. With his loyal fanbase, diverse content, and entrepreneurial ventures, Felix Kjellberg continues to amass wealth and influence, solidifying his position as one of the richest YouTubers in 2024.

8. Ninja – Estimated Net Worth $40M

Ninja’s infectious personality and top-notch gaming skills propelled him to superstardom on Twitch, the world’s leading platform for live streaming. He later transitioned to YouTube, further solidifying his online presence.

For a brief period, Ninja even dabbled with Microsoft’s Mixer platform, reportedly inking a multi-year contract worth a staggering $20-30 million (according to Forbes). However, Mixer’s closure in 2020 forced him to return his focus to YouTube.

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Ninja’s content recipe is a winning mix: gameplay highlights that showcase his skills, informative tutorials, and exciting collaborations with fellow gaming celebrities. This engaging formula has translated to significant financial success on YouTube. Major brands have lined up to partner with him, showering him with lucrative sponsorships and advertisement deals.

9. Markiplier – Estimated Net Worth $38M

Mark Fischbach, better known as Markiplier, maintains a strong presence on YouTube with his gaming videos, vlogs, and charitable initiatives. With a dedicated fanbase and diversified revenue streams, Markiplier continues to thrive as one of the top earners in the digital entertainment industry.

10. Dan TDM – Estimated Net Worth $35M

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Daniel Middleton, or DanTDM, remains a prominent figure in the gaming community with his Minecraft gameplay videos and family-friendly content. With a dedicated fanbase and strategic partnerships, Middleton continues to thrive as one of the top-earning YouTubers in 2024.

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Kudos As Nigeria Gains Additional Territory ‘Five Times The Size Of Lagos’

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President Bola Tinubu has commended the High Powered Presidential Committee, HPPC, on Nigeria’s extended continental shelf project, a team of experts who worked hard over the years to advance the project.

The president gave the commendation when he received the report of the protect yesterday in Abuja.

According to Vanguard, the project aims to extend Nigeria’s maritime boundaries in accordance with the United Nations Convention on the Law of the Sea (UNCLOS), 1982.

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The president expressed his appreciation in Abuja after listening to technical presentations by Professor Larry Awosika, a marine scientist and member of the committee, and Surveyor Aliyu Omar, Secretary of HPPC.

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The experts have been involved in the project since Nigeria’s initial submission to extend its continental shelf to the United Nations Commission on the Limits of the Continental Shelf (CLCS) in 2009.

They informed the President that the UN has approved Nigeria’s submission, granting sovereignty over additional square kilometres of maritime territory.

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A statement issued by the Special Adviser to the President on Media and Publicity, Chief Ajuri Ngelale, quoted the President as saying: ‘’When the HPPC briefed former President Muhammadu Buhari in 2022 on the status of the project, the United Nations Commission on the Limits of the Continental Shelf, CLCS, was still considering Nigeria’s submission and having technical interactions with the HPPC.

‘’These interactions and consideration have now culminated in the approval for Nigeria to extend its continental shelf beyond 200M (200 nautical miles).

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‘’As it stands now, the area approved for Nigeria is about 16,300 square kilometres, which is about five times the size of Lagos State,” Surveyor Omar told the president.’’

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He added that the official notification of the decision was conveyed to Nigeria by the UN Nations Commission on the limits of the Continental Shelf, CLCS, in August 2023, shortly after President Tinubu assumed office.

Omar outlined the available options for Nigeria following the approval: “The first option is to take the area gained and finalize the registration with the UN Secretary-General and close everything, meaning that we are satisfied with what we got. This will take at least one year.

“The second option is to take what we have right now, acquire more data, do a support write-up, and make a revised submission as recommended by CLCS for further consideration. This will take another four years. Either way (options), Nigeria will keep what has been approved.”

READ ALSO: EFCC Arrests 13 Fake BDC Operators In Lagos

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In his presentation, Professor Awosika explained that the approval came after years of meticulous scientific research on geophysics, geology, geography, and diplomatic efforts, which solidified Nigeria’s legal rights over a vast expanse of seabed and subsoil beyond its traditional territorial waters.

Awosika highlighted the economic potential of the newly acquired territory, which includes hydrocarbons, gas, solid minerals, and a wide variety of sedentary species.

He, however, cautioned against total disclosure of sensitive data acquired during surveys, noting that this will jeopardize confidentiality as Nigeria is expected to monetize the information to recover project expenses.

Responding, the president thanked the experts for their diligence, emphasizing the significance of the achievement for Nigeria’s economic and strategic interests.
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Police Give Tips On How To Report Erring Officers

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The Police have urged Nigerians to take the advantage of its Complaint Response Unit, at the Force Headquarters, to report misconduct of its officers and men.

The Head of the unit, CSP El-Musta Sani, made the appeal at a Summit organised in Abuja by the Public Complaints Commission (PCC) in collaboration with the Foundation for Youth Empowerment and Social Justice.

Sanni said that the unit was created in 2015 to handle complaints against police officers from members of the public.

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He said, so far, from the first quarter of 2024, the unit had received 459 complaints from members of the public against officers and men, through its social media platforms.

He further explained that 265 of the cases had been resolved while 195 were still being handled by the police.

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According to him, “It takes the Unit 21 days to receive and conclude investigations on all complaints”.

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He said it was worrisome that members of the public did not know about the platforms to channel their complaints.

“The major problem is that the institutions are there, but Nigerians do not know their functions.

“We receive complaints through WhatsApp, Twitter handles, phone calls, and walk-in petitions.

“And the Unit is directly responsible to the Office of the Inspector General of Police through the Public Relation Officer,” he said.

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Sanni assured more sensitisation to enlighten the public to take advantage of the opportunity to lodge their complaint for proper handling.

READ ALSO: Google To Offer AI-generated Answers In Search Results

In his remarks, the Chief Commissioner of PCC, Mr Abimbola Ayo-Yusuf emphasised the need to strengthen institutions to combat administrative injustice and corruption.

He noted that, properly developed institution is key to good governance, adding that the summit aimed to improve service delivery and ensure that the right to complain and raise issues was available to everyone.

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“The purpose of this Summit, which is to foster collaboration between the Public Complaints Commission and other organisations, is quite timely and key to the understanding of the mandate of the Commission.

“The PCC, known as the Nigerian version of the Ombudsman, was established to investigate complaints regarding administrative actions,” he said.

Ms. Sandra Benson, the Director Administration, Foundation for Youth Empowerment and Social Justice, said that the Foundation and PCC were working hard to ensure justice for those who had faced injustices over the years.

Banson emphasised the need for collective action to address the issues, stating that now was the time to match voices with action for good governance.

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She highlighted the importance of addressing citizens’ complaints about administrative actions and called for immediate responses, sensitisation of workers on grievance channels, and cooperation for swift justice.

“The Summit marks the beginning of important engagements with stakeholders and the PCC, aiming to restore trust in the system and liberate workers from bad leadership.”

Also speaking, Maurice Okoye, the Chief Executive Officer (CEO) Jewel Social Empowerment Initiative, said that the critical need for consequence management in addressing issues in Nigeria was necessary.

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Okoye cited the absence of consequence management as a major challenge, leading to lack of accountability among government agency heads.

He also mentioned the reluctance of many to seek justice due to a lack of confidence in the system.

He cited an example where one of his friends chose not to pursue justice after a robbery due to high costs and skepticism about the outcome.

Okoye called for a restoration of public confidence in the justice system and emphasised the need for accountability and responsibility among leaders.

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Google To Offer AI-generated Answers In Search Results

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Google has announced it would introduce AI-generated answers to online queries made by users in the United States, in one of the biggest updates to its search engine in 25 years.

I’m excited to announce that we will begin launching this fully revamped experience, ‘AI overviews,’ to everyone in the US this week,” Google chief executive Sundar Pichai said at an event in California on Tuesday, May 14.

Google’s search results will feature an AI summary at the top of the page before the more typical unfurling of links.

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READ ALSO: Google Agrees To Settle $5bn Consumer Privacy Lawsuit

The AI answers generated by Google’s Gemini technology will offer succinct summaries of what it found on the internet with links to the online sources that supplied the information.

“You can ask whatever’s on your mind or whatever you need to get done – from researching to planning to brainstorming – and Google will take care of the legwork,” said Google Search team boss Liz Reid.

The change comes as Google feels growing pressure from AI-powered search engines like Perplexity, and from the rumors that OpenAI, the creator of ChatGPT, is building its own AI search tool.

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Searches through AI chats have also appeared on Facebook, Instagram and WhatsApp, with users able to get information from the web without Google.

The change will soon spread to other countries, Pichai added, making it accessible to more than a billion people.

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